LiveWireCallsStart a campaign ↗
Performance acquisition for serious buyers

More than leads.
Buyer-ready demand.

LiveWireCalls builds and operates intent-driven campaigns for companies that need qualified inbound calls, real-time leads, appointments and live transfers—with the buying rules defined before traffic starts.

Discuss a buyer campaign ↗Explore verticals
Buyer-defined criteriaSource transparencyControlled launch
CAMPAIGN SIGNAL READY
BUYER FITRules first.

Traffic second.

→
01 Intent02 Qualify03 Route04 Review
DeliveryCalls · Leads · Appts
RoutingStatic · RTB
HOME SERVICES INSURANCE BUSINESS FUNDING LEGAL HEALTHCARE AUTOMOTIVE B2B
DELIVERY FORMATS

The outcome is defined
before the click is bought.

We begin with the buyer’s billable event, qualification criteria, geography, operating hours, cap and routing logic. Every campaign is then built backward from that definition.

01

Inbound calls

Consumer-initiated calls routed by geography, schedule, buyer capacity and campaign-specific acceptance rules.

See buyer standards →
02

Real-time leads

Structured form data delivered with source detail, required qualification fields and consent documentation when applicable.

See buyer standards →
03

Booked appointments

Prospects screened for service need, location, ownership, availability and buyer-defined readiness before handoff.

See buyer standards →
04

Live transfers

Warm transfers available only when the buyer approves the script, screening questions, hours and billable event in writing.

See buyer standards →
VERTICAL INTELLIGENCE

Built for markets where
a conversation matters.

Each program has its own screening logic, consumer journey, disclosure language, routing rules and quality review process.

HMS

Home Services

Roofing, HVAC, plumbing, windows, solar, remodeling, garage doors, water damage, pest control and more.

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INS

Insurance

Final expense, Medicare, ACA, life, auto, home and commercial insurance acquisition programs.

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FIN

Financial Services

Business funding, merchant cash advance, debt relief, tax relief, mortgage and credit programs.

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LGL

Legal

Mass tort, motor vehicle accident, personal injury, workers’ compensation, SSDI and selected legal campaigns.

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HLT

Healthcare

Dental, hearing, vision, addiction treatment, medical devices and appointment-driven healthcare offers.

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B2B

B2B & Automotive

SaaS demos, commercial services, payment processing, dealerships, warranty, towing and fleet services.

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Compare all supported verticals →
THE CONTROLLED LAUNCH

Quality is a process,
not a label.

A lead is only valuable when its source, qualification and delivery match the buyer’s actual operation. We use a documented launch path to make that match visible.

Review our buyer process
  1. 01

    Define acceptance

    Billable event, required fields, exclusions, cap, schedule and commercial terms.

  2. 02

    Approve acquisition

    Traffic sources, creative approach, disclosures, landing experience and tracking.

  3. 03

    Test the route

    Test calls or posts, response validation, attribution fields and recording rules.

  4. 04

    Launch, review, scale

    Controlled volume, buyer feedback, quality analysis and measured cap increases.

WHAT BUYERS CAN DEFINE

Your rules become the campaign blueprint.

Accepted states & ZIPsHours & daily capsRequired consumer intentBillable call durationOwnership or eligibilityTraffic-source restrictionsDuplicate policyReturn & dispute termsRouting fieldsReporting cadence
“
Good performance starts when both sides agree on exactly what “qualified” means.

That is why every LiveWireCalls program begins with a written buyer brief—not a vague promise of “high-quality leads.”

QUICK ANSWERS

Before we connect
the first call.

Clear answers for buyers evaluating a new performance marketing partner.

01What does LiveWireCalls deliver?+

Depending on the campaign, LiveWireCalls can support inbound calls, real-time form leads, booked appointments and approved live transfers.

02Can buyers define their own qualification rules?+

Yes. Geography, schedule, service need, age, ownership, exclusions, billable duration and other rules are documented before launch.

03Do you support RTB or ping/post routing?+

Campaigns can use static routing or buyer-provided real-time bidding and ping/post integrations when technically and commercially approved.

04How does a new campaign start?+

We document the buyer brief, approve sources and creative, configure routing, complete test events and begin with a controlled cap before scaling.

OPEN A BUYER DISCUSSION

Tell us what converts.
We’ll tell you what fits.

Share your vertical, service area, qualification, buying model and daily capacity. We’ll respond with availability and next steps.

Submit campaign requirements ↗